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The vision of an urban future: The Lexus LF-SA Concept debuts in Vancouver

North American debut of the ultra-compact 2+2 luxury vehicle headlines vast display of all Lexus models and more at the Vancouver International Auto Show, March 23-27 at the Vancouver Convention Centre

(TORONTO, ON – MARCH 23 2016) Explore the future of the Lexus brand and immerse yourself in luxury levels of design, technology and performance at the 2016 Vancouver International Auto Show. Leading the pack at the Lexus display is the stylish and provocative LF-SA Concept – a driver-focused, ultra-compact 2+2 luxury model making its North American debut.

“When luxury automakers envision the ultimate driving experience, it typically involves either the wide open road or the closed course racetrack – and those are both thrilling ways to enjoy a Lexus – but we also recognize the need to deliver an ultimate driving experience in the tight spaces and congestion of any world-class city,” said Jennifer Barron, Director of Lexus Canada. “The Lexus LF-SA Concept delivers that experience, in a luxury vehicle designed for life in the city of tomorrow.”

The LF-SA Concept combines an audacious interpretation of the Lexus brand’s L-finesse design philosophy without losing sight of the driving pleasure that will always define Lexus’ progressive luxury.

Lexus designers at the company’s European-based ED2 design studios sculpted the LF-SA Concept with rugged and confident styling while adopting a compact form that highlights the maneuverability and agility that’s essential in a true city car. The LF-SA expresses a “Time in Design” styling approach in which perceptions of the vehicle change when viewed from different angles – like when it passes the observer on the road.

Despite its ultra-compact footprint, the Lexus LF-SA Concept boasts a surprisingly spacious interior. Designers achieved this spacious feeling through the “manipulation of lightness” – evident, for instance, in the sweeping dashboard design that reinforces the width of the cabin. Contrary to the typical compact city vehicle, the LF-SA Concept’s 2+2 cabin layout places clear priority on the driver. For example, the driver’s seat is fixed, with adjustable steering column and pedals that bring the vehicle to the driver. Meanwhile, the front passenger seat slides to allow easy access to the rear seating.

Technology advances include an infotainment system featuring a hologram-style digital display incorporated into the instrument binnacle, plus a wide-angle Head Up Display.

The LF-SA Concept reflects the spirit of weekend adventuring in everyday city transportation. It delivers the real life luxury of driving, the ultimate on-board connectivity and infotainment, and the no-compromise commitment to safety present on all Lexus vehicles.

Other highlights at the Lexus display at Vancouver International Auto Show include:

2016 Lexus GS F

This is the year that the GS gets the “F” series treatment. The all-new 2016 Lexus GS F combines world-class, track-proven speed and agility with the opulence and refinements of a four-door luxury sedan. As with the RC F coupe (also on display in Vancouver), this latest addition to the Lexus F series of high performance luxury sports cars was tested and proven on some of the most challenging racetracks in the world.

New Engines for IS and RC

Lexus offers more choice than ever before, with new models joining the 2016 lineup – including the Lexus IS 200t and Lexus IS 300 AWD in the popular IS series entry luxury sedan line, and the Lexus RC 300 AWD in the RC series of luxury sport coupes. It’s now easier than ever for Lexus guests to find the perfect balance of power, performance and efficiency.

2016 Lexus RX 350, RX 450h and LX 570

Several Lexus luxury SUVs received major updates for the 2016 model year. These include the Canadian-built RX 350 midsize luxury SUV, the RX 450h hybrid luxury SUV, and the flagship LX 570. New style, new performance and new technologies combine luxury and comfort with remarkable versatility and go-anywhere capability.

Lexus Hybrid Ride and Drive Event

Lexus is offering show-goers the opportunity to experience the advanced luxury of Lexus hybrid motoring, with a ride-and-drive event at the show. Book a test-drive at the Lexus booth and slip behind the wheel of a CT 200h, ES 300h, NX 300h or RX 450h.

Other “must-see” models and technologies

The 2016 lineup features several updated models, including the ES 350, ES 300h, GS 350 AWD and GS 450h. All of these – along with the entire Lexus portfolio – will be on display in Vancouver, as will several advanced Lexus technologies. These include a virtual reality simulator that lets visitors race a Lexus over a realistic, 3D interpretation of the Fuji Speedway – the “home track” for the Lexus F series of high performance luxury automobiles.

Lexus Design Challenge winners

This auto show also features the winning design from the 2016 Lexus Canadian Design School Challenge. Students of Canadian design schools were challenged to create an installation for the all-new 2016 Lexus RX 350 display.

The winners – Stephanie Brennan, Monica Mahar and Shyronn Smardon – are in their final year of studies at British Columbia’s own Capilano University’s Illustration and Design Program. Their submission – PULSE: Layered Luxury – received the $5,000 first prize and is being used to showcase the RX 350 at auto shows across Canada this year.

Source: http://www.lexus.ca

Mar 24th, 2016